Disclaimer: I never enjoy being in a position of giving offence, but I’m afraid this post may not please everyone. I apologise beforehand for this, but sometimes, some things just need to be said. So, please forgive me if the following paragraphs irk you.
In my introductory post of W101, I said my writing was my voice. My blog is my channel to articulate that voice. I write each post expecting reader feedback. Readers’ responses make the process of writing all the more joyful. I am sure most bloggers would agree with me on this.
I have been blogging on Scribbles@Arpita since March. I recently crossed the 150 followers hurdle. As more and more people follow this blog, I question myself: how effective is my growing follower count? When I had about 50 followers, I had five to seven people who regularly read my posts. Now that I have 150 followers, the number of regular readers may have increased to 10 (excluding the fact that I am currently taking Writing 101, which draws a lot of traffic). So, whereas my follower count has increased three-fold, my regular reader base has doubled, but to no big number. I don’t think you’d call that satisfactory.
That leads me to thinking why this happens? Why do people follow my blog and then disappear, never liking/commenting/interacting on any future post again? I know everyone is busy, but if someone follows my blog, is it not natural for me to assume that the person enjoyed the kind of things I write about and would like to read some more?
For example, before I follow any blog, I take the time to read a few past blog-posts. If I enjoy more than three (on an average), I infer that I like the voice of this blogger and would like to hear more from him/her. That’s why I never follow back every person who follows me. Don’t get me wrong, but there is only a few blogging genres that I like to read about. As much as I enjoy watching movies, I wouldn’t probably follow a blog on movie reviews. I religiously go through my WordPress Reader, reading the recent blog-posts by the authors I follow and giving feedback. It helps me build connections that last long. So, I follow only those blogs which I’d like on my Reader.
What I infer from the poor regular readership of my blog, in spite of the growing follower count is this: Most bloggers follow blogs on a whim. Say, I publish a picture of a cute cat in one of my blog-posts and immediately a few cat-lovers follow me. Sadly, I am probably never going to publish a cat-picture again, because it was once-in-a-while post. My regular posts are probably still going to be about self-publishing, fiction writing and some personal anecdotes. So here’s what I would say to the blogoworld:
- If I publish a cat picture (or a dog picture, for that matter), DO NOT FOLLOW ME. If I suddenly publish a cooking recipe, DO NOT FOLLOW ME, because my blog, in all honesty, is not about those. Those are truly once-in-a-while features, when I feel I have something cool to share and do not want to create a whole new blog to accommodate the craving to write about it.
- You don’t have to follow me just because I follow you. Seriously. I follow you because I like what you write, but that doesn’t mean you’ll like mine too. And I understand that.
Sometimes I think, wouldn’t it be great if all the the hundred and fifty people following my blog commented regularly on my posts? Sadly, utopia doesn’t exist. But we all do strive to reach it. So, on my part, I will try to make my blog-posts more consistent, so that readers can easily relate to it. As for you, dear reader, please take note of points 1 and 2 above before you hit that Follow button. I will be deeply grateful to you.
What about you? How do you deal with the high-follower-count-low-regular-reader-base syndrome? Would you make any changes to your blogging style to remedy this? Or do you have a message like me for your readers as well? Let me know in the Comments.