Have you ever looked at what the search terms on your WordPress blog say?
I have a weird fascination of checking out search terms. I keep going back to the Stats page of my blog, and look at which search terms led viewers to my blog.
This morning, armed with my knowledge of Python, I decided to draw some insights from the search terms. What are the items that are most searched to reach my blog? What does a certain search lead viewers to my blog? These are questions that would help me understand my blog traffic better, and hence plan my blog posts better.
So, I wrote a little code to segregate my search terms and check the frequency of each. Here’s an overview of each:
I find it interesting that most people have reached my blog by doing a search which contained the search term ‘magazine’ or ‘publish’ or ‘short story’. This leads me to believe that my old post about magazines to publish fiction and nonfiction is India is still relevant. I’m glad!
When people are searching for my blog, many search ‘scribbles @ arpita’ as well, so that resulted in a few search terms containing my name. But there were a few really weird search items too, like the one highlighted in the picture below:
Hand-cutting? Blood? OMG, what was the viewer looking for?
Overall, I thoroughly enjoyed the process of understanding viewer motivations. As you all probably know from an earlier post on my other blog, I love using the skills learnt in office to my day-to-day life. I’m glad I’m finding more and more interesting problems in my real life that I can solve using my newly acquired skills.
Enough about me. Now, to you – have you ever looked at your search terms before? If not, please do. Maybe you’ll note some interesting trends in data, which will lead to to write more reader-oriented posts!